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Valerie Kakovkina

Valerie is a Marketing Writer at NetHunt CRM. She is exploring the world of marketing and sales and is more than happy to share her findings with you. All that spiced up with a bit of Essex slang!

More from Valerie Kakovkina

Data & Reporting
  12 min read

How to Automate a Post-Sale Push

If you combine the machine work with human interaction effectively, you can enjoy an increase in your customer satisfaction and, therefore, retain more customers!

   
Marketing Space
  9 min read

How to Nurture Leads and Win Deals

A healthy, loving, and fruitful relationship is hard work. If you don’t work on it, the feelings - no matter how initially positive and strong - eventually die out.

   
Marketing Space
  11 min read

A Guide to Welcome Emails

Indeed, you need to consider lots of things when it comes to creating a perfect welcome email. But it’s one of those things that you master once, and then just harvest the fruits of your hard work.

   
Sales Party
  11 min read

How to Build a Prospecting Sequence

Prospecting might not be an easy task, but when you already have a list of prospects, the real fun part of sales starts. So get down to the business and don’t miss out on revenue!

   
  11 min read

How to Reduce the Bounce Rate of Your Email Campaigns

Like any other email marketing disease, a high bounce rate is an unpleasant problem to deal with. However, with all the tips and tricks we’ve supplied you with, it shouldn’t take you too long before you go back to normal and improve your deliverability.

   
Marketing Space
  19 min read

8 Different Kinds of Email Campaigns

Different types of email campaigns and how you can use them to achieve your goals. Tune in!

   
Marketing Space
  11 min read

A Guide to Creating Lead Magnets

Lead magnets aren’t that scary when you know how to tackle them. Treat them as an opportunity to generate more leads rather than a burden you need to deal with. And it will pay off!

   
Marketing Space
  17 min read

GIFs in Email Marketing: Animate your Next Campaign

In this article, NetHunt keeps exploring the internet culture and how it can be used to a digital marketer’s advantage. Today on the menu, GIFs in email marketing.

   
Marketing Space
  15 min read

How to Develop a Robust LinkedIn Content Marketing Strategy: Tips, Tricks and Tools

NetHunt has provided you with all you need to develop a sexy LinkedIn content marketing strategy. Just a couple of tweaks here and there, and you can harvest your first results.

   
Marketing Space
  14 min read

Typography in Email Marketing: Choosing the Best Font

Every little detail matters, especially when it comes to something as intricate and competitive as email marketing. That’s why you need to make sure you don’t just focus on the ‘what’s of your next email copy but also pay close attention to the ‘how’s of it.

   
Sales Party
  9 min read

LinkedIn Extensions: Safe or Not?

LinkedIn extensions can make or break your business. It’s up to you to decide whether this onion is worth peeling, but if you do, stay safe and choose reliable extensions to use.

   
Marketing Space
  12 min read

Clubhouse - A New Channel for Social Media Marketing?

NetHunt has hopped on the app everyone is talking about these days to find out if it could be the next Instagram of social media marketing and whether or not you should be considering this channel for your SMM strategy.

   
Marketing Space
  13 min read

A/B Testing In Email Marketing

A/B test your emails to be able to predict what effect your email butterfly will cause.

   
CRM Essentials
  10 min read

The Top 8 CRM 'Challenges' Faced by Salespeople

More and more companies are adopting CRM solutions to boost their business performance. But it turns out that not everyone is happy about this.

   
Marketing Space
  15 min read

A Re-Engagement Email Campaign to Win Back Lost Subscribers

If you want to reduce subscribers churn and let your mailing list grow, you need to start managing it correctly. The first stop is dealing with disengaged subscribers.

   
Marketing Space
  14 min read

How to Write Great Blog Posts

About 70 million posts are published each month by WordPress users. Every day, it becomes more and more difficult to stand out from the crowd, and only the best blog authors stay afloat and winning.

   
Marketing Space
  20 min read

How to Make Sure Your Emails Don’t Go to Spam

At the end of the day, you spam filters are meant to make our lives easier and not harder. Therefore, if you follow all the rules and listen to the tips, it shouldn’t be a problem for you to leave as a winner.

   
Marketing Space
  13 min read

Creating a Bomb CTA With the Help of A/B Testing

A/B testing is a powerful technique that allows you to get the most out of your CTA and know exactly what works and what doesn’t when it comes to converting leads.

   
Marketing Space
  10 min read

What’s Next? How to Manage a Mailing List

Unless you work just as hard to reduce subscriber churn as you do to acquire those subscribers, you’re going to be losing roughly a quarter of your subscribers every year.

   
Marketing Space
  11 min read

How to A/B Test Like a Pro

A/B testing is an extremely useful methodology that’s capable of making your business performance skyrocket.

   

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