More from Valerie Kakovkina
Emojis in Email Marketing: Hit or Miss in 2021
In 2021, emojis are rather an accessory, not a strategy of its own. And you need to treat it as such - only use it if you know you can style it well!
How to Promote Your Blog. Part 1: Email Marketing
Blogging and email marketing go together like peanut butter and jam; besties of the marketing world. The reason for their endearing connection is simple: there is a strong correlation between the success of both.
The Best HTML Email Template Builders In 2021
In the era of rapid technological advancement, you can get a gorgeous custom-made HTML email template, even if you do not know HTML. Want to know how? Four, simple words: HTML email template builder!
Web Traffic Explained: Why Your Website Needs a Blog ASAP
In the days of global digitalisation, humans - not data - remain the most valuable resource in the world of commerce. The number of people visiting your website is a key factor in your business’ success online.
The Basics of A/B Testing
A/B testing allows you to dissect your marketing assets and better understand how each little detail affects the overall performance. This makes it one of the most effective conversion rate optimisation techniques.
How to Use Mailchimp Templates In Gmail
The Chimp is champ, not chump. When combined with Gmail watch that ROI to skyrocket!
Colour Psychology in Email Marketing
An in-depth guide into using colour in email marketing is exactly what you need to improve your email marketing metrics.
How to Build Remarkable Email Templates in Mailchimp
NetHunt has compiled a little handy guide for building remarkable email templates in MailChimp, helping you get on top of your email marketing game.
7 Best Email Marketing Campaigns of 2020 and Why They Were So Good
Here are some of the most memorable email marketing campaigns of 2020.
How to Measure Drip Campaign Results
The only way to know whether you’re doing it right is to know what ‘doing it wrong’ means. To assess the performance of your drip campaigns, you need to know how to measure results accurately.
Hot or Not: Email Marketing Trends for 2021
Over the last year, companies have swiftly shifted to digital channels, making email marketing hot again!
The Ultimate Guide to Lead Generation
Unlike a lot of other, more complicated marketing concepts, ‘the lead’ is simple to understand. Well, ‘understanding’ the concept is simple; to generate leads you need to work somewhat harder.
Email Marketing Police: Who Can We Send Email Campaigns to?
Email marketing is a powerful strategy to boost your business’ performance. However, with great power comes great responsibility.
Winner Winner Chicken Dinner: How Email Marketing Gamification Can Help Your Business Win
Email marketing gamification is one of the hottest trending email marketing techniques.
You’ve Got Mail: How to Build an Email List From Scratch
Email marketing campaigns have a mindblowing return on investment; the largest out of all the digital marketing channels.
MBTI 16 Personalities: Which Types Make the Best Entrepreneurs and What Can We Learn from Them? [+ Tools]
The majority of successful entrepreneurs predominantly fall within four types: ENTPs, ESTJs, ENTJs, INTJs.
Beginners Guide to YouTube SEO
On average, people spend around a year and ten months watching videos on YouTube in a life…
What Is Social CRM and Why Does Everyone Need It?
Customer relationship management has been a trend endorsed by businesses of all calibres f…
What Is Drip Marketing? [Beginners Guide]
Hey, you down to Netflix and Chill?👀 This phrase first appeared in 2014 and has since ear…
Top 5 Email Marketing Books You Must Read
Good news, fellow marketer, almost every user of the internet has an email address. So, potentially,…
Gmail 2020 Instructions: What’s New And How To Use It Productively
Take a second and try to remember the pre-pandemic life. I know, it feels like decades ago and a com…